In lieu of making a video, which I still might do later, I will talk through these links in class today.
Firm Reputations and Product Quality
Klein and Leffler - The Role of Market Forces in Assuring Contractual Performance
Name Brands - Peanut Butter, Vintage Skippy Commercial
Bleach, Is store brand bleach different from name brand?
Price premiums and repeat purchases - name brands have established reputations.
Deferred Compensation - Seniority Component to Wages
Why Is There Mandatory Retirement? Edward Lazear
A Redrawn Figure 1
A Model of Efficiency Wages as a Signal of Firm Value Arvan and Esfahani
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